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Productized · Content Maschine

What our established client ran from July 2026
now turnkey for your firm.

A specialised DACH firm ran the system: 19 posts went out through it, drafts were produced automatically, each lawyer approved in Teams, and publishing to the firm's own channels ran with no manual work. We build the same system for you in a few weeks. Fixed price.

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Proof from operation

What ran at our established client

9
lawyers with published posts of their own
May to August 2026
proven in operation
in Teams
approval where the team works
one click
the lawyer approves
Fixed price
setup and expansion, no hourly billing
a few weeks
setup to first published piece
What you get

The package

Setup

6 weeks until first piece is live

  • Discovery call: topics, voice, target audience
  • Tone and style matching (your past articles and partner voice as reference)
  • AI pipeline: idea → draft → partner approval → publish
  • Teams or Slack integration: drafts arrive where you already work
  • LinkedIn (firm page) + your blog CMS connected
  • Approval flow with version history and reject/regenerate
Operations

Monthly upkeep + improvements

  • Monitoring: daily error checks, quality flags
  • Tone & topic adjustments based on what works
  • 1 strategy call per quarter (planning + retrospective)
  • New publishing channels added on request (newsletter, X, etc.)
  • First 3 months: weekly check-ins, then monthly
  • Backups, log access, full content archive, exportable anytime
Investment

Fixed price, no surprises

Setup
€ 9,500
one-time, net
Operations
€ 900 / month
from week 7, cancellable monthly after 6 months
  • All prices net plus VAT.
  • We invoice 50% on signing, 50% after first published piece.
  • Operations contract has a 6-month minimum, then monthly.
How it goes

Six weeks

Week 1
Discovery call. Topics, voice, audience. We listen, you talk.
Week 2
Tone matching. From your past articles and partner voice samples we write your firm's style guide; post drafts are generated with it.
Week 3
Pipeline build. Drafts → Teams → approval → publish. On your infrastructure or on our server in Germany.
Week 4
First test pieces. You approve, we adjust. No live publishing yet.
Week 5
Live integration. LinkedIn API, blog CMS and archive.
Week 6
First piece live. From here, weekly rhythm. Operations contract starts.
Frequently asked

FAQ

What about UWG / BRAO compliance for lawyer content?

Compliance guardrails are built into the approval step. Partners define what's not allowed (no advice, no client mention, no guarantees). The AI respects them, the human partner confirms. Nothing publishes without partner sign-off.

What if the AI writes generic content?

We take your past articles, your partners' voices and examples for each topic area as the basis for your firm's style guide. The output reads like you, not like ChatGPT. We adjust until partners say: 'Yes, that sounds like us.'

Where does our content live? Are we locked in?

Drafts, approvals and published content live in your infrastructure (Supabase, Notion or your CMS) or on our server in Germany. Clean CSV/JSON export anytime. If you cancel, you keep everything.

What if we're not happy after 6 weeks?

Setup is fixed-price: if we don't deliver, we don't bill the second 50%. Operations contract is 6-month minimum, then monthly cancellable. Risk capped on both sides.

Can we talk to your pilot customer as a reference?

We will ask them, and we only arrange the call with their explicit OK, so we cannot promise it up front. What is available immediately are the figures: posts published, proposals rejected, how long it ran, all open on our references page and readable without a call.

Do you only build content operations?

No. This is our only off-the-shelf package. Everything else we build case by case: any recurring work done by hand between two systems, from invoice capture to filing in a shared mailbox. Content operations exists as a package only because it repeated often enough for a fixed price to hold.

Next

Want this for your firm?

30-minute call: we show the live pilot system, you tell us if your firm fits. No pitch, no sales pressure. If it doesn't fit, we tell you so. Or you start directly with the live pilot: first posts in your voice for € 2,900 one-time, fully credited towards the follow-up project.

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